CLEARING THE CONFUSION: Common Naming for Advanced Driver Assistance Systems

Today, most new vehicles are equipped with at least one, but more likely, numerous advanced driver assistance systems (ADAS). The names used to describe them across the industry, however, varies greatly, which creates confusion for consumers.

Six leading organizations committed to consumer safety and education β€” AAA, Consumer Reports, J.D. Power, National Safety Council, PAVE, and SAE β€” have come together to develop the standardized naming conventions for ADAS technologies (shown to the right) which are simple, specific, and based on system functionality

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Cover for "Clearing the Confusion" campaign with logos from AAA, PAVE, Consumer Reports, NSC