Introduction: It is often assumed that consumers want partial driving automation in their vehicles, yet there has been little research on the topic. Also unclear is what the public’s appetite is for hands-free driving capability, automated (auto)-lane-change functionality, and driver monitoring that helps reinforce proper use of these features.
Method: Through an internet-based survey of a nationally representative sample of 1,010 U.S. adult drivers, this study explored consumer demand for different aspects of partial driving automation.
