Reed Mobility published their report “Self-driving but guided by people: How to make automated vehicles ethical.” The new research asked members of the public to help set “ethical red lines” for the deployment of self-driving vehicles.
It’s widely anticipated that self-driving vehicles will play an increasingly significant role in our transport over the coming decades. However, as technology developers rush to build, test and trial such vehicles, how do we make sure that self-driving vehicles are deployed and operated in a way that is acceptable to the communities affected by their presence?
Reed Mobility carried out a survey of more than 2,000 participants and held two workshops to investigate societal preferences for the behaviour of an urban self-driving bus service. The research has begun to elucidate a process and structure by which regulators can engage with the public in the acceptable and desirable features of self-driving vehicles.
